Overview
This configuration handles importing and refreshing Pinterest Ads data, including delivery data and metadata for campaigns, ad groups, and pin promotions. It supports key metrics like spend, impressions, clicks, engagements, video views, and composite calculations such as CPV and CPC.
For more information on this integration, please follow the link here.
Jobs
1. Pinterest Ads - Delivery Import
Feed: pinterest
Status: Active (1)
Job Label: Pinterest Ads - Delivery Import
Lookback: Last 5 days
First Run Hour: 5 AM
Poll Frequency: Every 24 hours
Lookback Window: 0
Targets:
Type: data
Table: pinterest_data_delivery
Options:
level: PIN_PROMOTION (hidden)
Priority: 1
Description: Pinterest Ads - Delivery Data
Update Mode: append
Create Target: true
Date Column Name: date
2. Pinterest Ads - Meta Refresh
Feed: pinterest
Status: Active (1)
Job Label: Pinterest Ads - Meta Refresh
Lookback: Last 1 day
First Run Hour: 7 AM
Poll Frequency: Every 24 hours
Lookback Window: 0
Targets:
Campaign Meta
Type: lookup
Table: pinterest_meta_campaign
Priority: 1
Description: Pinterest - Campaign Meta
Update Mode: refresh
Create Target: true
AdGroup Meta
Type: lookup
Table: pinterest_meta_adgroup
Priority: 2
Description: Pinterest - AdGroup Meta
Update Mode: refresh
Create Target: true
Pin Promotion Meta
Type: lookup
Table: pinterest_meta_pinpromotion
Priority: 3
Description: Pinterest - Pin Promotion Meta
Update Mode: refresh
Create Target: true
Connection Configuration
Description: Pinterest Ads Connection
Username: (empty)
Secret: (empty)
Options:
pinterest_advertiser_id
Type: text
Required: true
Size: 50
Hint: Comma delimited list of advertiser ids
Description: Pinterest Ads - Advertiser IDs
pinterest_client_id
Type: hidden
Value: 1460080
pinterest_client_secret
Type: hidden
Value: 9a951ef9e11412397b1f0c49373ce6990abb7285
Dimensions
Name | Result Fields |
Campaign [Pinterest] | pinterest_meta_campaign.name |
AdGroup [Pinterest] | pinterest_meta_adgroup.name |
Pin Promotion [Pinterest] | pinterest_meta_pinpromotion.name |
Base Metrics
Name | Formula / Definition | Notes |
Spend [Pinterest] |
| Spend converted from micro dollars |
Impressions [Pinterest] |
| Total impressions |
Clicks [Pinterest] |
| Total clicks |
Engagements [Pinterest] |
| Total engagements |
Repin [Pinterest] |
| Total repins |
Video Views [Pinterest] |
| Video views (3 sec+) |
Video Starts [Pinterest] |
| Video starts |
Video Views Quartile - 25% |
| 25% video views |
Video Views Quartile - 50% |
| 50% video views |
Video Views Quartile - 75% |
| 75% video views |
Video Views - 95% |
| 95% video views |
Video Completes [Pinterest] |
| Videos fully watched |
Composite Metrics
Name | Formula | Round | Prefix / Suffix | Notes |
CPV [Pinterest] |
| 2 | £ | Cost per video view |
VTR [Pinterest] |
| 2 | % | View-through rate (completion per impression) |
VCR [Pinterest] |
| 2 | % | View completion rate (completion per view) |
CPC [Pinterest] |
| 2 | £ | Cost per click |