Bright Analytics is a unique blend of an industry-leading SaaS marketing reporting and analytics platform.
There are 3 main components to the Bright Analytics system:
Data Acquisition - automated solution to streamline data management
Semantic Layer - harmonisation of data from various sources
Data Visualisation - dashboard and reporting
The platform allows you to:
Automate all your data through our library of API integrations
Harmonise the data from various sources
Allows the reporting of custom KPIs
Visualise your data and create bespoke dashboards
By automating the processing of data and bringing everything together under one data model our customers can focus their efforts on interpreting and actioning data, and our customisable dashboards enable them to share reports and insights across their organisations with users of all levels of experience.